Abby Lawrence

Licensed Salesperson | Whitianga Team
After working behind the scenes absorbing the industry, facilitating agreements and learning the ropes from the very best for over 15 years, Abby refocused her career in 2017 to sales and is now providing the next-level in customer service and satisfaction.

Having grown up in Whitianga with both parents in the Real Estate industry, Abby moved to Auckland in 2011 and spent 3 years working under the internationally recognised Megan Jaffe Real Estate Ltd before moving home with her partner and 2 small children. The skills and attention to detail learnt under MJRE have proved invaluable in understanding what customer service means at its very core, and Abby is sincerely motivated in her approach to ensure a smooth transition either into, or out of your next property transaction.

“I learnt quickly that it’s not just about the house, the sale, the commission. It’s about the client and their story – what do they need, and how can I best facilitate a positive outcome for them. Being involved in the transition of a client’s biggest asset is a significant honour and one that I do not take lightly”.

For a transparent approach, meaningful marketing and an enjoyable experience call Abby today!

What the Clients are Saying

"Abby took on the sale, this was not your everyday straight forward sale!!!  

Abby had to encounter a really difficult person living in the home during the sale, Abby’s dedication and determination got all the parties involved to the same point of agreement is outstanding effort.  Abby got the result the estate required, so Thank you so much Abby’s professional approach hard work and dedication.  I highly recommend Abby as your Salesperson."

Rod Lowe – Executor of the Estate of D.A Lowe

"I first met Abby when she was the listed agent for a house we wanted to view. Despite living in the same town, our paths had never crossed before. Abby is a breath of fresh air!

Professional, organised, enthusiastic and obviously passionate about her work. She has an eye for detail and is a gifted listener.  She completely understands that she is helping make dreams come true and is focused and attentive at all times.

As we needed to sell out property in order to buy the one we viewed with Abby, it made perfect sense for us to list with Abby and The Richardsons Whitianga team. An appraisal was completed, photos taken, listing details sorted and our property advertised, all within 10 days.

Abby kept in touch throughout the entire process, both getting an offer presented for us to purchase the house we wanted,  and taking us through the auction procedure and subsequent follow-ups with interested bidders for our property.

Nothing was too much trouble. Viewings were managed by Abby, or other team members when she was not available, and feedback was given in super-quick time frames.

We are so grateful for Abby’s dedication and professionalism and we would not hesitate to recommend her to anyone wanting to buy or sell property.

Abby, and the team at Richardsons Whitianga are a pleasure to deal with and we sincerely thank them for their time and efforts in getting us such a fantastic end result."

Warwick & Georgina Gee

"I was very impressed with Abby's professionalism and real estate skills. She was very easy to deal with, replied very quickly and did exactly as she said she would do.

I 100% recommend Abby Lawrence from Richardsons Whitianga and wouldn’t hesitate in using her again. Abby sold my apartment from afar and communication was very clear and easy. Thanks heaps Abby, you're a star!! "

Kelly Simmonds

"Thanks Abby for your help in selling our property in Whitianga.  Your endless enthusiasm and hard work are much appreciated.

I would not hesitate to recommend you to anyone selling a property. And I am equally happy to recommend you to anyone buying as I think you assisted both parties to come to a great conclusion.

Good luck for the future."

Margaret Pepper

"We have dealt with many agents over the years and we have never been more impressed with an agent thank we have been with Abby.  She was totally professional, switched on to our needs, obliging and always quick to answer our queries.  Being from out of town, we think we would still be searching for a property if it wasn’t for Abby’s amazing help, enthusiasm and determination.  We wouldn’t hesitate to recommend her."

Helen & Greg

"It has been a pleasure to work with you, I knew I had the right person as soon as I met you. Well done for achieving the sale.
You, John and Pete are great to work with.

Thank you to you all."


"We found Abby to be helpful, friendly, very efficient and kept us well informed."

Lawrence & Stephanie

"We found you to be friendly, honest and professional in our dealings with you. You responded promptly to any queries that we had, and could be relied upon to follow up where necessary and keep us informed."

Cathy & Derek

"Abby marketed my property in Whitianga through November 2017 to February 2018. The presentation of the property was challenging as tenants in place were difficult to deal with through the first 3 months of the marketing program. Abby was never phased by the challenges presented due to the situation that occurred. Abby remained very positive throughout the marketing process and continually assisted me in managing the tenants to provide maximum exposure to prospective buyers.

Abby's professionalism and consistent hard work virtually guaranteed that a buyer would see the value in the property and the sale price achieved was the asking price.

Exceptional service and excellent outcome."

Gary Hodgson

"Abby Lawrence of Richardsons Real Estate Whitianga helped make the purchase of our property in Whitianga a relatively painless experience.  Her professional manner combined with a sense of humor and caring attitude put us at ease from the beginning. After our first meeting she identified what we are after and found us a property in a week, from then on the communication were faultless and the negotiation went smoothly.  Abby has assisted us with every aspect of finalizing the sale with a friendly and efficient attitude.  We would have no hesitation in recommending Abby to anyone looking at buying or selling in the area. "

Percy & Vicki

"Thank you for the inscription Abby. It has been a pleasure working with you and your enthusiasm for the task is commendable.  I know you had reservations about our asking price but you proceeded to tackle it with diligence and I believe that our achieving that figure was largely attributable to you.  Thank you again. Dealing with you and Richardson's has been one of the highlights of our 11 years in Whitianga."

John & Heather